Create have worked with Green Flag since 2014 to produce their experiential activity for their partnership with Premiership Rugby.
In 2014 Create produced the Goal Kick Challenge where consumers put their rugby skills to the test and were asked to kick a branded rugby ball over a goal on a Green Flag Van itself!
2015 brought a new challenge; Green Flag wanted to integrate their expert knowledge of vehicles with the experiential activity. So Create produced the Under the Bonnet Game. Consumers were asked to solve problems under a branded car bonnet – like a big game of ‘Operation’, players had to remove rugby related objects from the car in under 2 minutes without touching the edges! Create built a bespoke car for this game, transforming an ordinary hatchback into a game for rugby fans to enjoy.